Thursday, February 27, 2014
6:30-9:30 PM
The One School
55 Paseo de Roxas
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Early Bird until February 18, 2014: P1000.00
Workshop Fee: P2000.00

This is an archived version of a previous workshop.

About the Workshop

In a booming real estate market, you can't afford to be out-dated. In this workshop on real estate digital marketing tools, you'll learn:

  • Why classified ads are no longer effective for your property listings
  • Why most marketing models are broken and what you can do to stay relevant
  • The tools, techniques, and tactics that the best real estate professionals in competitive Western markets use to stay competitive
  • How to multiply inquiries by up to 300%
  • How to develop an online strategy that is cost-effective and miles ahead of your competition

Take-aways

In addition to the above, participants will get:
  • Complete digital business plan and social media guide
  • Comprehensive tutorial of TrueProperty.PH, the fastest growing real estate portal backed by Globe Telecom's Kickstart Ventures
  • Closed group coaching on copy-writing, photography, and video
  • Ongoing Mentorship and interactive Q&A with Will Pattison
  • Complete copy of the presentation slides
  • A Certificate of Completion

Course Content

  • Social Media and Personal Branding: Using LinkedIn, Plus, Facebook, and Twitter to reach real estate buyers beyond search engines
  • Email Marketing and Newsletters: Leverage MailChimp with simple tactics and strategies to stand out amongst the digital noise
  • Property Presentation: Use videos, photos, and great copy - Upworthy style
  • TrueProperty.PH

Prerequisites

  • Laptop
  • Basic Internet skills
  • Basic English-speaking skills

About the Mentor

William Pattison is a Co-Founder and CEO of trueproperty.ph, a Philippine real estate start up. His role involves working closely with the real estate industry and maximising their own online presence. William was born and raised in Australia. He studied at Real Estate Institute of Victoria, where he gained knowledge in residential sales, property management and auctions. He worked in the industry starting from sales cadet through to management in under two years. He has represented Thomson Real Estate (now Jellis Craig) and Barry Plant, the number one property group in the state of Victoria. Before William entered the real estate industry, he was the owner and operator of Pattison & Gordon Windrowing, a hay production company. He has travelled 7 countries and enjoys water sports as a hobby.

Schedule

Thursday, February 27, 2014
6:30-9:30 PM
The One School
55 Paseo de Roxas
Early Bird until February 18, 2014: P1000.00
Workshop Fee: P2000.00
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